x+why, Colmore Row

In 2022 Squire & Partners completed its first Birmingham workspace – and fourth project for purpose-driven coworking brand x+why – in the city’s tallest building at 103 Colmore Row.

In the spirit of the ‘City of a Thousand Trades’, x+why Colmore Row is the culmination of Squire & Partners’ collaborations with numerous trades to create bespoke products which answer the design challenge of creating a fully flexible offer which seamlessly blends workspace with hospitality – to deliver a place used throughout the day and night for both work and play by the city’s workers.

The project builds on the creative collaborations the practice established when delivering x+why workspaces in the capital, whilst forging new relationships with local artists and makers to deliver a design which is inherently of its place.