10x10: To Market To MarketImages1 / Information
Location London
Status 2020
Description
Squire and Partners has created artworks for Article 25′s 10x10 Drawing the City charity auction every year since its inception. Partner Tim Gledstone created To Market To Market for the 2020 event in answer to the brief's 'Markets from Memory' theme.
Inspired by Gledstone's earliest memories of London street markets as places of visual and acoustic vibrancy. To Market To Market presents local London trades against the insatiable appetite of international consumers.
A single pure apple is seen being devoured by a leaping red bream, both purchased from a greengrocer and fishmonger at Brixton Village Market in South London. The digitally reproduced apple represents an English home grown staple, but also has connotations of temptation, greed and desire and is the instantly recognisable logo for one of the most commercially successful corporations in the world. The artwork depicts the tension between local and international market forces, and the unstoppable tide of consumer consumption.